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Create a Fantastic ‘Folio
If you haven’t already built up a digital or paper-based portfolio or showreel, now’s the time to get cracking and produce something awesome.
Creative companies are often inundated with job applications from numerous gifted, young professionals and as a newbie to the industry, you need to show employers what gives you the edge over other job seekers.
Whether you’re a graduate in web design, fashion, gaming, illustration, fine art, photography, graphic design or print - to name just a few careers - you need to be able to visually demonstrate just what you can do. So invest in a leather bound folder, personal website and/ or a mobile tablet.
Here’s a handy guide to help you plan your portfolio:
Stand out from the crowd
Whoever sees your portfolio will probably be looking at many others, so present your work in a simple, bold and confident way to catch their eye. Use it to show employers that you have solid skills and let your ambition shine through!
They also want to see how you communicate through visuals not words, so keep any text to an absolute minimum.
Be concise and use precious portfolio space for your best work only. Also try to show how flexible your skills are with a variety of different projects.
Where possible include commercial work you’ve done for your own clients – not just projects from your degree. This is fantastic for demonstrating that you have experience in working according to a brief and delivering to a client’s deadline - essential skills in the working world.
Customise your portfolio
When planning your portfolio think about what skills you need to showcase for a specific job and tailor your portfolio accordingly. For instance, if you’re a fine art graduate hoping to work in logo design, don’t include work that highlights your skills in sculpture.
Choose up to 10 examples and have 4 or 5 that you want to focus on in the interview. But if you haven’t got enough material to tailor your portfolio just yet, you can always create new pieces of work especially for an interview.
Unleash your personality
Let your portfolio express who you are, as well as the work you’re capable of. Your personality says a lot about how you might approach projects and whether you’d fit into a team.
Choose words wisely
When it comes to text, choose your words carefully. Keep it brief and to the point. If you have a friend who’s a bit of wordsmith, ask them to draft a snappy sentence or two that introduces your work.
You could also include a few testimonials or short case studies to showcase key projects for previous clients or employers. If this isn’t possible, ask your course leader or lecturer to provide a few words.
Creating an online portfolio
There are loads of free and paid-for online portfolio templates you can customise for your own use. If you can, choose one that can be viewed clearly on laptops, smartphones, mobile tablets and other devices. Look for ‘responsive’ templates.
Take a look at these popular websites that are frequently used by seasoned creative professionals:
One more thing!
Information on how to produce a dazzling showreel will be added to the website soon. So, do come back!
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